Kanza Samrhouni

Education

James Madison University (JMU), Harrisonburg, VA

Bachelor of Arts in Media Arts and Design, Concentration in Creative Advertising

Minor in Civic Leadership

Media Arts & Design Experience

Collaborate closely with lead interior designer on projects, from material sourcing to client support
Assist on-site with installations and photoshoots, helping bring each design vision to life
Contribute to digital content creation, capturing the essence of projects for social media and brand storytelling
Support event planning and preparation, including Imagine Design’s 20th anniversary celebration
Help organize proposals, design assets, and project materials to keep workflows seamless

Design flyers and help build promotional websites aligned with each event’s theme
Support event setup by loading/unloading equipment, arranging Moroccan décor, and contributing to creative direction for a cohesive guest experience
Accompany the director at key functions, including greeting the Moroccan soccer team, WAC, at airport
Edit engaging videos for events to capture key moments and create memorable experiences for clients

Devised and implemented media outreach and marketing strategies to increase awareness about and raise money for The Arc of HR
Raised $16,589 in a day within Harrisonburg community for The Arc of HR through the Great Community Give event, breaking The Arc of HR’s fundraising record
Developed a report identifying areas of improvement regarding Great Community Give and proposing changes for future events
Administered The Arc of HR’s website; advertised events for members on social media; and wrote donor updates, fundraising, and thank you email
Collaborated with event coordinator to organize and supervise events for members and their families

Led tours, generated leads, discussed and negotiated prices, and managed questions or concerns for potential new members
Managed and updated client information and set up new memberships

Supported other JMU associations by funding their events and improving their reach
Discussed and approved senate resolutions (e.g., Student Ambassador’s Reserve Fund Request) at
weekly leadership team meetings
Deliberated with other SGA members on which groups were eligible to earn up to $3,000 per year for
funding in forms of Contingency, Program Grants, and Front-End Budgeting
Contributed to promoting goals and achievements of Communications Committee through newsletters, emails, and social media platforms

Computer Skills

Adobe Photoshop, Adobe Illustrator, Canva, WordPress, Google Analytics, Facebook Advertisements, Microsoft Office (PowerPoint and Excel)

Languages:

English (Native), French (Intermediate), Arabic (Elementary)

Personality Skills

Resilient, Resourceful, Open-Minded, Curious, Problem-Solver, Patient, Adaptable